Search Engine Optimization – What it is …
Search engine optimization (SEO) is the strategic process of driving a greater volume of quality traffic to a website. It delivers quality web traffic by matching search queries to your website content. To create a site that has SEO content is a strategic and intelligent mix of understanding your customer, what they are looking for, and how they are searching for companies like yours online and applying this information to produce search optimized site content and website structure. In today’s growing online marketplace, having a website that is strategically designed with search engine seo is a must.
The Value of SEO Optimization
Assuring a website has critical landing pages with keyword optimization is a search engine marketing strategy that is highly recommended by search engines and internet marketing consultants alike. Everyday, millions of people turn to search engines like Google, Yahoo, or Bing to find products, services, or information they need. It’s fast, effective, and green (no printed brochure, direct mail, catalog, or phone book needed); it delivers real-time results and for local-businesses, it delivers geo-targeted prospective customers. In fact, when was the last time you drug out the cumbersome yellow pages directory to search for something? Exactly! As consumers, we’re driven by getting what we want quickly – the web delivers, and millions turn to it every day to find what we’re looking for. The necessity of implementing a search engine optimization strategy for a business website is important to remain competitive.
Search Engine Optimization – What it is not …
Be wary of seo services or seo experts that promise top listings in Google, or any other search engine, as no one can guarantee where or how any particular one will rank a website. There are best practices to follow, (often referred to as “white hat seo practices”) in designing and writing a website for maximum seo optimization but simply no guarantees for organic site ranking – that is determined by a complex algorithm, or method of computation of defined fields, as set by each search engine.
Search Engine Marketing Services – The Process …
Breeze Marketing Media offers a personalized approach for each client we work with. There are no cookie-cutter, one-size-fits-all website SEO packages. We start by getting to know your company, goals, industry, competition, and target audience. With that information, we research relevant search engine keywords and/or phrases customers use to find your products/services online for optimum SEM. Only then do we write strategic, concise copy for maximum search engine optimization.
Breeze Search Engine Marketing Services Include:
- SEO Copywriting for websites – including keyword selection and density, important Meta Tags, and local search strategies
- Search Engine Marketing Web Analysis
- Website Design & Development for Search Engine Optimization
Contact Breeze Marketing Media today for a strategic internet marketing plan custom-designed for maximum seo.